Next in Nonprofits 76 – Sierra Club with Chris Thomas


Chris Thomas, Sierra Club Chief Innovation OfficerChris Thomas is the Chief Innovation Officer of Sierra Club, whose mission is to “To explore, enjoy, and protect the wild places of the earth.”

Chris joins host Steve Boland live from Dreamforce 2017 to talk about the uses of technology in supporting the mission work of the Sierra Club. Using tools highlighted from Salesforce.org, Chris talks about improving advocacy engagement, helping supporters participate in the mission in individualized ways, and leveraging the mobile technology to improve in-person participation.

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Special thanks to AlphaGeekRadio for hosting our show!